Natalie Johnson

While at Tabletop Tycoon I was responsible for the layout and design of several board games, including game boxes, boards, cards, rule books, tokens and meeples. I also created icons, illustrated elements, logos, and art for cards and other game pieces where needed. I was also responsible for creating multiple kickstarter graphics, which can be seen here (Everdell) and here (Nemo’s War).

Vysk is a mobile security startup that makes hardware for iPhones which jams the device's native microphones, as well as encrypts the call made through the device. I photographed the device and packaging, then edited the photos to be used in sales materials, social media, and internal documentation. I performed marketing and technical research, which I then used to create customer briefs, infographics, and sales materials. I also produced instructional illustrations for assembly of the packaging and shipping materials which was provided to the factory. I produced graphics and laid out Powerpoint presentations to support sales and investor efforts. These were produced for a variety of audiences and locales, and I translated many of them into other languages, such as Spanish, Arabic, Portuguese, and Russian using professional translation services. Much of this work was produced collaboratively with Matt Finlay. 

This is a selection of logos and branded materials I have created. The first project shows a series of parts I designed for a museum with four separate collections they wanted to highlight. The second project is a logo and banner I created for Accruent’s corporate pride parade group. The third group is the logo I designed for the Mistwood expansion of the Everdell games, in keeping with the tone of the game and the rest of the expansions within the Everdell series.

This is a selection of editorial layouts I designed for Community Impact Newspaper. I laid out the entire paper, but most of it was based on a template for consistency. The covers and lead stories were all original layouts and designs.

These illustrations were created as a marketing tool to hand out to potential clients at events. Each one was created for a specific market to explain how Accruent’s software could be used to optimize a client’s specific business. Each illustration also needed to be presentable in powerpoint for corporate and industry events. The three example videos show the powerpoints were animated.

This is a selection of advertising I made for Community Impact Newspaper. It includes some double sided inserts as well as regular full page, quarter page and eighth page spots. 

The Texas Diaper Bank (TXDB) is a San Antonio based nonprofit that works to provide diapers and other sanitary products to babies, disabled children, and seniors in need, especially in times of extreme need such as the recovery from Hurricane Harvey. They also provide educational parenting classes.

I provided an advertisement to go in a pamphlet for the Texas Cavaliers River Parade. I was provided their logo and colors, and mirror the branding used on their newly redesigned website. I also created a sponsorship packet, including information about who they serve, their achievements in 2017, and a tiered graphic explaining donation levels.

Finally, in order to send out the sponsorship packet, the logo for the “Every Baby Deserves a Change” campaign needed to be updated from the previous year’s which had been created with clipart. Using the old logo as a model, I made some initial sketches based off of the clipart and the icon set that is already part of the Diaper Bank’s branding. Over the course of several days, adding elements such as the pin from TXDB main logo, trying out different orientations and changing colors to the official TXDB color palette, a final design was reached.

This is a poster made for the Adams Historical Park in Quincy Massachusetts to display the various park locations as well as other historical sites in the area. The poster will be displayed in the visitor center, so visitors can get an idea of places they might want to visit. The quote at the bottom states the historical legacy of the John Quincy Adams family weaving a "red thread" through United States politics and history. 

Here is a collection of some hand lettering I have done. Some are more finished pieces than others, but most were done for pleasure, or just as an exercise to practice hand lettering.

A magazine created for people who love tea, but aren't experts. It includes articles about tea in different cities, culture, diy projects, and more. 

This is an assortment of projects I’ve completed for my own fun or interest.

Cookie Tin - For Christmas my husband and I decided to bake cookies for family and friends, and I designed a sleeve that went around the box that had an illustration of us both, our four guinea pigs, and the types of cookies that were inside the tin. 

Pysanky Poster - Poster designed for a hypothetical museum exhibit about the history and process of this ancient egg decorating art.

Wedding Website & collateral - My husband and I designed and built our wedding website together. I created our printed invites, programs, and various collateral pieces as well. You can visit the full website at www.njsquared.love

Personal Cookbook - A book I designed, illustrated and bound myself full of recipes that are culturally and emotionally significant to me.

I enjoy creating art with all sorts of mediums, here is a sample of digital, pencil, and mixed media work.